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Best Marketing Practices for Contractors Like You

On top of running your business and completing jobs, you may be thinking: I don’t have time for marketing! If you can only dedicate a small amount of time to improving your strategy, we know how you can get the most value. The following best practices are key to good marketing, and you can work…

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7 Tips for Going Green as a Business

Times have changed, and green business practices have become more profitable and in-demand. Studies* show that more than half of consumers will accept higher price tags from eco-conscious companies, and that they are actively pursuing green materials and products. There is a fear among business owners that making eco-friendly changes will shrink their profit margin….

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Online Marketing: 3 Rookie Mistakes to Avoid

These days, it’s easier than ever to promote and grow your business online. And it’s important too; that’s where homeowners are looking for you. But if you’re like most home professionals, you’re working with a tight schedule, a lean staff and a limited knowledge of digital marketing practices. And this can make it easy to…

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Money Matters: 4 Expert Tips for Creating Profitable Project Estimates

Creating job estimates is one of the toughest parts of every home professional’s job, but it’s also one of the most important. Accurate job estimates earn the trust, repeat business and referrals of your customers. And they can also help you better manage your finances and increase your bottom line. To help you up your…

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Getting Back to Basics

In today’s on-demand world, it’s easy to get caught up in the latest ways to reach new customers and increase the bottom line. Unfortunately, it’s also easy to lose sight of good customer service in the process. That’s why it’s important — perhaps now more so than ever — to slow down and put some…

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